On Scramble, I took on a few different roles to support the new self-funded studio and the 2 developers in launching their first game, Scramble.
They did the developing; I did everything else.

Producer - Budget management, milestone tracking, blocker busting, feedback collection and analysis, content/update planning, setting up store pages.

Marketing - Website design and maintenance, Steam Page set up, Store optimisation, GTM planning, branding, playtest scheduling, trailer creation, asset creation.

Social Media - Growing channels, content creation, content management, social community engagement, keeping up to date with trends

PR - Creating Press Releases, organic outreach

Brand - Copywriting, branding, tone and store page optimisation

Publishing - localisation, accessibility research, creating publishing decks

Community - Finding future players, understanding niche audience types, engaging with players, sentiment reporting, relationship building, providing patch notes, creating Steam News items, collecting feedback

Creative - Key art iteration, trailer creation, social creation, branding